Michigan International Automobile Exhibit returns to DeVos Area

The 24th annual Michigan International Automobile Display will be held Feb. 3-6 at DeVos Location at 303 Monroe Ave. NW in downtown Grand Rapids.

Gentex Company will return to the Michigan Worldwide Automobile Exhibit as its presenting sponsor. The Zeeland-dependent automotive tech organization strategies to unveil its latest develop in the automobile show’s featured grand gallery room: a greatly modified 2021 Chevrolet Silverado Path Box (2LT) with a 2021 Vorsheer Serious Overland Camper (XOC) in tow.

Gentex’s modified truck and camper mix manufactured its national debut in early November at Specialty Products Sector Association’s (SEMA) premier trade-only function, showcasing specialty products manufacturing shows, in Las Vegas.

The automotive technological innovation corporation was the presenting sponsor of the auto clearly show from 2018-20, and yet again in 2022. The auto demonstrate was canceled in 2021 due to COVID-19. 

“Gentex is thrilled to at the time once more sponsor the Michigan Intercontinental Automobile Present,” reported Craig Piersma, vice president of advertising and marketing and corporate communications for Gentex. “Automotive activities are little by little coming back again, and we glance ahead to demonstrating West Michigan our hottest tech, as well as an unbelievable, all-new, overland-themed truck and trailer construct that we recently unveiled in Las Vegas. We feel it will be one particular of the highlights of the clearly show.”

The featured Silverado is said to boast an “aggressive stance” from the addition of Fiberwerx carbon fiber fenders and bedsides, which are mounted to tailor made, Gentex-created 20-inch Brixton Cast rims. The truck also features custom Addictive Desert Models stealth fighter front and rear bumpers and is specific with solid carbon fiber accents, like hood applique, exterior and interior mirror case backs, and exhaust tips.

The camper attributes the exact same overland concept and matching wrap and includes heating and air conditioning, propane stove, sink, fridge/freezer and a rooftop tent. The XOC also contains a Gentex-intended trailer camera built-in into the spare tire cap, streaming dwell rear video to the truck’s electronic rearview mirror. Gentex also added an integrated kegerator with a reverse faucet, a base-filled dispensing technique, a custom whiskey bar and a 300-cigar humidor.

“The automobile display is a excellent opportunity for organizations like Gentex to showcase new items and systems that their teams have designed and brought to the automotive industries,” claimed Dawn Baker, exhibit supervisor, Michigan Worldwide Auto Show.  “West Michigan is producing strides in creativity, systems, progress and producing, and this region has drastically impacted the automotive marketplace. We celebrate individuals innovations and advancements in this yearly automobile show.”

The 24th once-a-year Michigan International Auto Exhibit is hosted by the Grand Rapids New Vehicle Dealers Affiliation. The event is one particular of 14 purchaser expositions created by ShowSpan in Grand Rapids.

Automobile display instances, tickets and a lot more data are at showspan.com/mas.

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